Dr Eckhard Cordes speaks about the financial year 2009, the initial benefits of the efficiency and value-enhancing programme Shape 2012 and the challenges facing METRO Group.
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The global downturn weighed on private consumption and, of course, left its mark on the retail industry as well. Compared with other sectors, however, the sales decline was relatively moderate. Some regions, such as Asia, even started posting positive growth rates again in the first and above all the second half of the year. Nonetheless, there is no getting around this crisis. METRO Group implemented countermeasures early on, including a targeted reduction of its investments and the optimisation of its financing structure, for example through successful bond issues. This has enabled us to maximise our entrepreneurial freedom - with the result that the Group has held up well overall. Sales in 2009 amounted to €65.5 billion and even rose slightly when adjusted for currency effects. This means that we managed to post slight growth despite the crisis. Earnings before special items reached more than €2 billion and were thus in line with our expectations. At the end of 2009, we operated 2,127 stores in 33 countries worldwide. At 80, the number of new store openings was lower than in previous years. Nonetheless, we managed to strengthen our market position in most countries.
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I would like to emphasise that this programme was not a response to the economic and financial crisis. Rather, Shape 2012 is an integral element of our long-term strategy with a focus on the sustained profitable growth of our Company. The key questions addressed by this strategy are: how we can prepare METRO Group for upcoming challenges. What do we have to change to respond even better to our customers' needs? Where can we increase our efficiency and reduce our costs? And how do we ensure that our Group, with its roughly 290,000 employees, is efficiently managed? The consideration of such issues is a key responsibility of the Management Board of METRO AG and not merely a short-term response to demanding but temporary external factors such as the difficult economic situation.
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